Help a college student pay some bills by voting for your favorite 2015 Corvette Z06 Convertible photo. Chevrolet put three New York college students behind the lens for a day, none of which had ever shot a car before. Each was required to take four “dramatic images,” which the fans can vote on via a Corvette Facebook page poll (click here to vote) through Tuesday, April 23. The photographer that gets the most votes for their gallery receives $5,000. All student galleries are on display today through next week (April 18-27) at the New York International Auto Show.
“The students had a challenging assignment because the work I see being done on a daily basis by our Design team is so good,” said Ed Welburn, vice president for GM Global Design. “So for the students to go into this area was obviously going to be tough by comparison – but they came through. Even more, in some cases the students came up with lighting techniques and angles we have not seen before.”
Mike Finkelstein, Pratt Institute
The 23-year-old is graduating from Pratt with a degree in fine art photography, and hoped to use “traditional techniques to bring an innovative, new look.”
“Mike took a risk in shooting on film in today’s world of digital photography, but it paid off. The result is a unique set of shots that have history to them, just like the Corvette itself. Mike’s shots are highly emotional images where the vehicle looks alive,” said Stephen Gray, creative manager, GM North America Design.
Nico Sforza, School of Visual Arts
This 22-year-old student of still-life photography at SVA said his concept was the “birth of a new car, driving out of a ray of light.”
“Nico creatively used negative space and shadows to dramatically lead the viewer’s eye in his images. His choice to light the opposite side of the hood is unexpected, but it works well and gives the car character. All of his shots really portray the Z06 as a supercar,” said Gray.
Dan Wang, Rochester Institute of Technology
The 22-year-old senior at RIT is studying advertising photography. His concept was creating “aesthetically lifelike” images to show how it would look on the road.
“Dan adds drama to his photos by using strong angles and playing up features such as the aggressive side vents. Background elements, like his use of the smoke machine, help create a full scene – the car looks like it is sitting in my garage, ready to go,” said Gray.