In a recent feature article titled "Custom Declaration" (VETTE, July '07), we showcased a C5 show car with a multi-hued, ostrich-style interior from Mid America Motorworks. Intrigued by the possibilities of mild, wild, and totally outrageous Corvette cockpit appointments, we contacted the Mid America Motorworks Installation and Restyling Center in Effingham, Illinois. Steve Wiedman, director of the company's Performance Choice Manufacturing Division, provided some insight into how these unique cabin accoutrements are conceived, designed, and created.
According to Wiedman, customers can choose from a wide range of specialty interior com-ponents featured on the Mid America Motorworks Web site. The site even features an interactive seat-color selector that allows prospective buyers to preview their creations before ordering.
Once materials and a color combo have been decided upon, it's simply a matter of calling a Mid America Motorworks sales specialist to place an order and, if desired, book an installation appointment. The company's state-of-the-art installation center makes it possible for a customer to drop off his or her car, relax in a Corvette-themed lounge, and drive home several hours later surrounded by a whole new interior ensemble.
"The Installation and Restyling Center was created to provide our customers with the highest level of installation services on our interiors, performance enhancements and exhaust systems," Wiedman says.
Adds Mike Yager, founder and "Chief Cheerleader" of Mid America Motorworks, "The level of skill and attention to detail of our installers is incredible. These are the same specialists I trust to work on my collection of unique Corvettes. I am proud to be able to offer their services to our customers at modest prices."
In most cases, Performance Choice can tailor even the most extravagant custom interior in 48 hours or less. Many items are inventoried for immediate shipment, while carpet sets typically can be molded, cut, and sewn from on-hand materials within one day.
Follow along as we take a closer look at how Mid America Motorworks makes high-quality bespoke interior appointments a reality for Corvette owners of all tastes and budgets.