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The right artist can turn your concept into reality

The right artist can turn your ideas into reality

Steven Rupp May 2, 2019
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Concepts. We all have them; good ones, bad ones, and downright ugly ones. But when dealing with cars, turning these concepts into reality is pretty damn expensive. Given this monetary reality many car builders turn to a group of talented artists to check out ideas on paper (or in pixels) before shelling out big bucks on what might be a not so great of an idea. The old adage of, "It seemed like a good idea at the time" is something that we're sure is uttered about cars whose final outcome wasn't nearly as cool as the idea that spawned it.

Here at MotorTrend, we figured out a long time ago that it helps to have a rendering done of our ideas when dealing with large projects. For one, it lets us play with concepts, check colors, and figure out if the wheels we want are really the right direction given the rest of the car. It also helps guide the paint side of the equation when dealing with graphics. It's money well spend and as a side benefit it really helps get the motivational juices flowing to get that thought turned into reality.

Our latest one is some ideas we've had for our wagon project. When you go a different route it's nearly impossible to explain the concept in words and as they say, "A picture is worth a thousand words. "
So, if you, like us, are embarking on a big project take a look at hiring a gearhead artist to bring your vision to life. Google up names like Micheal Castiglione, Ben Hermance, John McBride, Brian Stupski, Chris Brown, and Kris Horton to name just a few. Hey, even if the project stalls out, at least you'll have some badass art for your wall.

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