Today's new car brochures might have better photography and fancy gloss covers, but they can't touch the vintage car brochures from the '60s for what you could actually do with them. Back in '67 you could walk into any Chevy dealership, pick out the model you wanted, and ordered pretty much any way you pleased. Want a stripper with a big engine, four-speed, and nothing else? No problem. Want an SS loaded to the gills with options? No problem. Modern car buying consists largely of going to a lot, and trying to find something you like amongst all the pre-assembled cattle. Don't want power windows? Sorry, they're standard or part of the option package. Want a steel-wheeled non-SS Camaro with the LS3? Keep dreaming. Going through some of my old files, I came across the collection of vintage Chevy brochures I have. Having them just sit in a file drawer rarely looked at just didn't seem right. So, over the next few months, I'll be scanning each one of them and posting the pics right here on SuperChevy.com. So, sit back and enjoy this trip back to the days of Chevy buying in the '60s. Wonder if hideaway headlights will ever return to the Camaro? Would be interesting to see on the new body style.Wonder if hideaway headlights will ever return to the Camaro? Would be interesting to see Interesting to note in the engine option lineup, the absence of the 396. The Camaro was the launch vehicle for the new 350 small block, and had the engine exclusively in '67. Word is that after getting enough complaints from dealerships and customers across America, the big block was added as an option mid-year. Also not shown in our early brochure is the 3-speed, Turbo Hydramatic auto trans option.Interesting to note in the engine option lineup, the absence of the 396. The Camaro was th Today the Camaro has 10 different paint options. But back in '67, you had 15 colors to choose from, along with eight different interior colors. On top of that (no pun intended!), you also had the two vinyl roof color options.Today the Camaro has 10 different paint options. But back in '67, you had 15 colors to cho By Patrick Hill Enjoyed this Post? Subscribe to our RSS Feed, or use your favorite social media to recommend us to friends and colleagues!
